Valentine's Day production music. Romantic, warm, and a little bit playful.

Valentine's Day gives brands one clear deadline, and most of the campaign has to land in the six weeks before it. A tender piano melody or a warm acoustic guitar line tells an audience this is a gift-giving moment. A slow R&B groove or a lazy saxophone line tells them this is a date-night moment. GMP Music licenses Valentine's Day production music across that entire range, produced and recorded by accomplished composers in recording studios specifically for GMP Music.

Producers use it as romantic background music for jewelry, flower, and chocolate commercials, romantic instrumental music for dating app and relationship brand campaigns, love background music for restaurant promos, and sweeping cinematic cues for rom-com and streaming love-story trailers. Videographers reach for the same catalog to score proposal and couple content. Nearly all of our titles include a theme version with full instrumentation, alternate versions with less instrumentation, edits at common broadcast lengths of 60, 30, 15, and stingers, and versions separated by sections or parts.

Licensing is clean and simple. The standard license covers almost everything, so the same track can run across broadcast, streaming, social, and in-app placements. The only exception is theatrical release, which requires an additional license. Every license includes master and publishing rights for the GMP-owned catalog, with clear documentation for your production.

Whether a project needs quiet devotion or a lighthearted wink at the holiday, we are eager to assist you in your music search, to find just the right track that will represent your brand and vision for your media project.